What's In It For You?
Every delegate on this course will learn how to create and deliver crisp and effective sales pitches for their business. By improving your sales pitch and working on your content and delivery you will find that you will substantially improve your lead conversion rate.

Learners will also be able to understand and access effective networking opportunities. By identifying and targeting specific networks organisations can become far more efficient in their business development activity.

This course is built around the notion of building up a delegates confidence as an individual to target and approach potential stakeholders to improve the fortunes of their business. This means that this course is very practical and there will be plenty of opportunity to practice your pitch both with trainers, experienced sales people and other delegates.

If I asked you - Are you a Sales Person?
What would you say?
If you responded "no", then who is your sales person? Unless you hire sales professionals for your organisation, then it must be YOU.

Have you ever faced a room full of potential new friends or business contacts and did not know how to approach people, market yourself or promote your organisation effectively?

If so, that means you need the skills to create and deliver sales pitches and to be able to network effectively within your market to gain new business opportunities. It can be a fine line between spending too little time promoting your business and spending too much attending ineffective and time wasting meetings. Therefore having the knowledge and competency in Sales and Networking are crucial to the health and success of any organisation.

Sales are contingent upon the attitude of the salesman - not the attitude of the prospect.
- W. Clement Stone

All small business owners need to be able to present and sell their organisation to potential stakeholders in the right place at the right time. If you do not have specialist sales staff then it is essential that you learn these key skills for the benefit of you and your organisation.

Who Should Attend?
This course will be of benefit to those who are responsible for the promotion and business development of their organisation. However, it is also of great benefit to anyone in your business because all employees and owners need to be able to present their business effectively to anyone they meet. It will also be of great benefit to those who lack confidence in approaching and selling to different audiences.

The nature of the course means that each participant works at improving their own skills whilst benefiting from the feedback given to all participants.

By the end of the course delegates will be able to:

• Deliver effective sales pitches for different situations
• Employ techniques to overcome barriers to selling and networking
• Understand the importance of first impressions and body language
• Question potential customers effectively to gain sales leverage
• Identify which networking events are relevant and which are not
• Engage potential stakeholders in relevant discussion and handle questions effectively
• Use techniques for networking and working a room to make contacts and win business

Course Overview
The course will cover the following topics:

Part 1 (1/2 day) The Sales Pitch

• How to prepare a 30 second and 2 minute sales pitch (including role plays)
• Opening and Closing pitches/meetings effectively
• Promoting the Benefits not the Product
• Tips and techniques for taking the fear out of approaching strangers
• The importance of first impressions, words and body language
• What not to do during a sales pitch
• Effective questioning

Part 2 (1 day) Effective Networking

• Techniques for effective networking – before, during and after the event
• Identifying which networks are most suitable for you
• How to make the most out of networking events
• Watching participants in action and providing ongoing feedback

Learning Objectives
The purpose of this course is to provide delegates with a theoretical and practical understanding of creating and delivering sales pitches and in identifying and targeting networking opportunities to effect greater business success. So whether delegates are faced with delivering an impromptu speech or pitching for the business deal of their lives, they will be able to face it with confidence.